Strategic partnership to help boost businesses: FB Boost Your Business Workshop (#BYB)
September 2019, we started a partnership with Bayan Academy for Social Entrepreneurship and Human Resource Development (Bayan Academy) with the signing of Memorandum of Agreement. This partnership is also one of the ways to accomplish the development of SEs in the BARMM region to achieve social justice, social equity, and economic efficiency as mandated under Article XIII, Sec. 27 of the Bangsamoro Organic Law.
Bayan Academy – established since 2008 – is known as a social development organization offering entrepreneurship, management, and education training programs and services, as well as livelihood and skills training courses for development institutions, cooperatives, banks, educational institutions, and micro and small enterprises.
Bayan Academy previously was a part of the ABS-CBN Bayan Foundation’s network. Under the MOA, the partnership will be valid until 31 May 2022, bringing various activities as a possibility for collaboration, especially for the development of social enterprise (SE) within BARMM.
To kick-off the partnership, MP Maisara hosted the event “Boost Your Business Workshop, National Digital Marketing Campaign 2019” in collaboration with Bayan Academy and Facebook in Marawi City, 8 October 2019. This event is the first Facebook training aims for MSMEs and SE to boost their business by utilizing various social media.
Recently, MP Maisara has met and discussed with Dr. Eduardo A. Morato, Jr. the Chairman of Bayan Academy and Philip S. Felipe, the Executive Director of Bayan Academy to further the collaboration between the organizations, specifically in the context of BARMM, the role of education and enterprise for poverty alleviation in a post-conflict setting.
Some of the future collaborations were also discussed, for example, the forming of a technical working group between fellow members of BTA who champions SE to formulate action plans and policies to promote SEs within BARMM and development of Idea Center as a hub for education and enterprise.
Bayan Academy can also share a lot of their knowledge and experience from the many years of training and mentoring various organizations to transform into social enterprise for the BARMM communities.